How a Crisis Communications Plan Can Save Your Business
Greater Lowell Chamber of Commerce Business Expo
Speaking Engagement Abstract
Presentations are limited to 30 minutes each. Presenters are encouraged to use slides, and handouts or supplemental materials can be distributed as needed. You should be an expert or authority in your field, but the most important aspect of your presentation is value.
To elevate the value of the Business Expo for all participants, your presentation should include information or perspectives attendees may not have heard before and could help them run their business.
It is imperative that your presentation is NOT a sales pitch. Logos on slides and a summary of your experience/business is fine, but the content should focus on the topic from an objective perspective. This not only makes you seem like a more informed professional, but builds trust between you and the audience.
Return abstracts to:
Carol Travers (ctravers@greaterlowellchamber.org) or
Karon Bergeron (kbergeron@greaterlowellchamber.org)
Name: Marcia Cassidy
Business Name: Marcia Cassidy Communications
Email: marcia@marciacassidycommunications.com
Email: marcia@marciacassidycommunications.com
Phone Number: 978-452-5803
Number of years in business: 3
Number of years experience in field of topic: 15
Number of years experience in field of topic: 15
Have you given this presentation before? If so, where?
Not this exact presentation, but have presented crisis communications at a hospital, a forum for preparatory school principals, and a museum.
Presentation Title: How a Crisis Communications Plan Can Save Your Business
Presentation Description: (please limit to 75 words)
If a crisis strikes your business tomorrow, are you prepared? No business is immune to a crisis, and when one occurs, a crisis communications plan can mean the difference between survival and ruin. Learn the ten questions your business must be able to answer to survive a crisis. See how companies – from Tylenol to Enron – have prevailed or failed due to their crisis response. Learn how to position your company to succeed when the unthinkable occurs.
How a Crisis Communications Plan Can ...
Date and Time
Thursday Sep 24, 2009
4:00 p.m. to 4:30 p.m.
Location
Chelmsford RoomChelmsford Radisson Hotel10 Independence DriveChelmsford, MA
Fees/Admission
Free, open to the public
Website
Contact Information
Carol Travers, 978-459-8154
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